Google Business Profile Overview

Manage your Google Business Profile listings, reviews, posts, and local SEO insights all from Glarify.

What is GBP Integration?

Glarify's GBP integration allows you to:

Monitor Listings: Track all your business locations in one dashboard
Manage Reviews: View and respond to customer reviews
Create Posts: Publish updates, offers, and events
Analyze Performance: Track local search visibility and engagement
Audit Health: Identify incomplete or inconsistent listing information

Connecting Your GBP Account

Prerequisites

Google account with access to your Business Profiles
Owner or Manager permissions on the listings
Business Profile API access (granted during OAuth)

Connection Steps

Navigate to Settings → Integrations
Click "Connect Google Business Profile"
Select your Google account
Grant required permissions:
- View and manage your Business Profiles
- Respond to reviews on your behalf
- Create and manage posts
Select which accounts/locations to sync

Dashboard Overview

Location Cards

Each location displays:

Info	Description
Name	Business name
Address	Full address
Status	Verified, Pending, Suspended
Health Score	Profile completeness percentage
Rating	Average star rating
Review Count	Total reviews

Quick Actions

From the dashboard, you can:

View location details
Respond to latest reviews
Create a new post
Run a listing audit
View performance insights

Key Features

Listings Management

View and edit business information
Update hours, categories, and attributes
Add photos and videos
Manage multiple locations

See Listings Management for details.

Reviews & Q&A

Monitor new reviews in real-time
Respond to reviews directly from Glarify
Track review sentiment over time
Answer customer questions

See Reviews & Q&A for details.

Posts & Updates

Create update, offer, and event posts
Schedule posts in advance
Track post performance
Repurpose across locations

See GBP Posts for details.

Performance Insights

Search queries that found your business
Views on Search vs Maps
Direction requests and calls
Website clicks and messages

See GBP Insights for details.

Multi-Location Management

For Businesses with Multiple Locations

View all locations in a single grid
Filter by region, state, or status
Bulk actions across locations
Compare performance between locations

Agency Features

If managing multiple clients:

Separate accounts per client
White-label reporting
Client-specific access controls
Aggregated performance views

Best Practices

Profile Completeness

Fill out all available fields
Add high-quality photos
Keep hours up to date
Respond to all reviews

Local SEO Tips

Use consistent NAP (Name, Address, Phone)
Add relevant categories and attributes
Encourage customer reviews
Post regularly with updates

Documentation